Michigan native Brent Bookwalter transitioned from an illustrious 16-season professional cycling career to a dynamic new chapter as a performance coach, consultant, and commentator. Brent’s journey to the top level of professional cycling began in 2008, signing his first pro contract with BMC Racing Team, where he spent a decade supporting and achieving greatness, including being part of Cadel Evans' winning 2011 Tour de France team. He rounded out his career with three successful seasons with Team Mitchelton-Scott / BikeExchange.

Known for his grit, tenacity, and grassroots beginnings, Brent represented the United States at the 2016 Rio Olympic Games and earned podium finishes at premier stage races worldwide. Now, he channels that same determination into helping others optimize their potential.

Currently pursuing a master’s degree in Applied Sport and Performance Psychology, Brent is deeply passionate about the mental side of performance. He specializes in applying mental performance techniques to real-world athletic challenges and works with athletes, events, and organizations to enhance resilience, focus, and high performance. Brent also shares his expertise as an on-air analyst for NBC Sports during the Tour de France.

Brent lives in Montreat, North Carolina, with his wife Jamie, their son Waylon, and daughter Vera, where he continues to inspire through his commitment to personal growth and helping others achieve excellence.